How NOT To Prospect...Hopefully You Aren’t Doing It This Way...

If you are a network marketer, it is my hope that this ugly experience will save you from making these fatal flaws in your business.

A week ago, I got phone call from someone pretending to be interested in joining my business. When I returned her phone call, she promptly told me that she too had looked into joining my company eight months ago.

I gulped- knowing that not only did this lady have no intention of joining my business, she wanted to sell me on joining a competing business. Worse than that, for the next 7 minutes and 49 seconds she proceeded to give me testimonial after testimonial about how great her company was, how quickly she "retired", and how her son was making $25,000 in residual income in just three months. And she went on, and on and on and on and on! I actually started worry that she might pass out from never taking a single breath!

Network Marketing Lie #2: Anyone Can Do This!

At best, this statement is only half-true. In my opinion, the value of the truth contained in the statement is far outweighed by the sheer number of people it misleads.

Well, whether we want to admit it or not, not all network marketers start their business on equal footing. Some come into the business with substantial advantages, while others come into the business with substantial disadvantages. Don’t believe me?

Let’s say 2 people want to start their business with Company Z. Person A has been in network marketing for the past 10 years, was a top money earner with Company Y; and he’s been a network marketer full-time for the past 6 years, and has a faithful downline 1,000 strong. Person B works 60 hours a week at a dead-end job, has bills up to his eyeballs, and has never been involved in Network Marketing, but he’s heard that “anyone can do it” so he’s ready to get going and get himself out of the financial rut he’s been in for the past 5 years. Who will be the first person to reach let’s just say $100,000 in 6 months? I’d be willing to be the farm that it’ll be Person A. Why?

Tired of the Traditional MLM Recipe? Learn How To Market Your Business Effectively

How can you learn how to market your Network Marketing business effectively? You may have learned the hard way that chasing friends and family or inviting strangers to meetings is far from following a practical business plan.

Many old school network marketers view the Internet with skepticism. But like it or not, the Internet is the future of network marketing. The Internet allows prospects the opportunity to research every detail of virtually any company in the world, with just the click of a button. This paradigm shift has created an opportunity and a necessity for us to differentiate ourselves from the masses, while allowing us to expose our businesses to a much larger audience than ever before. The Internet has also created an avenue for us to build our own "brand” as a network marketing leader, and in the process shift ourselves from the hunter to the hunted.